Brief: APR Design asked X Marketing to help them develop an effective way to communicate to their clients and suppliers.

Strategy: X Marketing customised APR's newsletters into HTML templates and used Campaign Monitor's ability to safely bulk mail and track statistics including volume of emails opened, links that were clicked, newsletters that were forwarded on, people that unsubscribed and more.

Result: Increased brand awareness from clients and suppliers plus valuable data on how to improve the newsletter's reach.